Freedom Forever purchases Meraki Solar assets, eyes 40% growth in 2024
The U.S. residential solar market is down, but charts continue to go up for Freedom Forever. The national solar installer is perhaps most known for its 25-year production guarantee, and on a recent Roth Capital webinar, CEO Brett Bouchy said he sees Freedom Forever growing 40% year-over-year in 2024 (amid the wider resi solar market trending down ~20%).
Earlier in July, Freedom Forever finalized an agreement to purchase assets from Meraki Solar and to be the preferred provider of services for Meraki’s existing and newly signed solar customers.
Under the partnership, Solar Pros, Freedom Forever’s largest sales partner, will be the exclusive partner of Meraki’s robust sales force team. By taking over Meraki’s portfolio of assets, Freedom Forever will be the official subcontractor for Meraki’s existing customer base.
The partnership underscores Freedom Forever’s strategic growth plan and commitment to providing homeowners with solar solutions, while also offering creative business solutions within the solar industry. Again, possibly 40% growth in 2024 — much of that likely due to that performance guarantee.
“With the headwinds that our industry has been facing, Freedom Forever sees this innovative partnership as a blueprint for many other companies who are considering a shift in their business model,” said Brett Bouchy, CEO of Freedom Forever. “We look forward to having this incredible group of leaders become part of the Freedom Forever network.”
Meraki’s executive leadership originally got started in the solar sales space, and this collaboration will allow Meraki to reset the company’s focus on its core strength and passion: Sales Leadership.
“We are beyond excited to unveil our partnership with Freedom Forever and Solar Pros. Over the past eight years, Meraki has accomplished great things, and Freedom Forever’s scale and operational excellence are unmatched,” said Justin Wolf, CEO and Owner of Meraki Solar. “I hold the character and moral integrity of their leaders in the utmost regard, and I feel confident in trusting them with everything we have built. Together, our impact will be monumental. This is a great day for Meraki.”
Comments are closed here.